The Blacks Tarot is Bulgaria’s first tarot deck born from a collaboration between a tarot artist and an advertising agency.This 22-card Major Arcana deck reimagines traditional tarot archetypes through the lens of contemporary branding, storytelling, and creative agency life. Each card is a symbolic mirror of the agency’s philosophy, culture, and creative process, transforming the tarot into a tool for introspection and strategic inspiration.

The deck follows the classic arc of the Major Arcana—The Fool’s Journey—but reinterpreted as the path of a creative professional navigating the dynamic world of advertising. Each card represents a milestone or challenge in the agency's evolution, from bold beginnings to transformative insights.

The visual design of The Blacks Tarot draws inspiration from the agency's branding, incorporating bold graphics, dynamic compositions, and a palette that reflects the agency's identity. Each card is meticulously crafted to resonate with both traditional tarot symbolism and contemporary design aesthetics.

The Blacks Tarot serves as both a creative artifact and a strategic tool. It invites users to explore the parallels between the archetypal journey of the tarot and the challenges faced in the creative industry. Whether used for introspection, team-building exercises, or client engagement, the deck fosters a deeper understanding of the creative process and the agency's role within it.